Wednesday, October 7, 2009
Tuesday, October 6, 2009
Top Dog
10.06.09
2:03pm (@agency)
Laid down to sleep last night around 1:25am which was late enough only to be woken up by my Dutch phone ringing. Low and behold we received news from Miami that we were crowned Miami Ad School Top Dog for this past quarter. [[Top Dog is the highest award given by Miami Ad School students with the best work each quarter]]. So amazingly excited about about it and proud of ourselves. Congrats to my team partners, Alicia Benz and Michelle Pokorny. We set out to win in the beginning of the quarter, put our nose to the grindstone, and achieved. The link to our presentation is below:
Crunch Gym "Find Your Shape"
Complete motivation for this new quarter and time here in Amsterdam. Go time.
2:03pm (@agency)
Laid down to sleep last night around 1:25am which was late enough only to be woken up by my Dutch phone ringing. Low and behold we received news from Miami that we were crowned Miami Ad School Top Dog for this past quarter. [[Top Dog is the highest award given by Miami Ad School students with the best work each quarter]]. So amazingly excited about about it and proud of ourselves. Congrats to my team partners, Alicia Benz and Michelle Pokorny. We set out to win in the beginning of the quarter, put our nose to the grindstone, and achieved. The link to our presentation is below:
Crunch Gym "Find Your Shape"
Complete motivation for this new quarter and time here in Amsterdam. Go time.
Monday, October 5, 2009
Crunchy or creamy? Pindakaas!
10.05.09
11:56pm
Started our MAS Quarter Away today at Bureau Pindakaas ad agency. The agency itself sits right on the Herengracht, one of the three original canals city-planned back in the day. The foyer is grand, with red carpet and white marble, a tall red street clock sits juxtaposed on the staircase and stained glass offers an added element to it all.
Gathered in the photo studio upstairs and acquainted ourselves. All did our informal introductions and surveyed our new digs. Joanna, our point person at Pindakaas, started the session introducing herself then going around the room (in true MAS fashion) and introducing ourselves. There are twelve greenhouse students and five porfolio students - totaling 17, a large group. Mix of characters seemed great, with students from Miami, Belgium, Spain, Canada, Germany, Brazil...
Then, entered Peggy, the director of our program and of Pindakaas. Complete with a tight scarf around her neck and a sheath skirt, she commanded the room's attention and proceeded with her own introductions. She then sat and talked to us for a bit - lent some of her feelings about the industry and where it is headed. Emphasized the importance of having our portfolio speak out and distinguish itself from others. Went on to discuss a recent business transaction in New York, describing it as a "third world country" in the way business is conducted there. I couldnt help but wince at that one inside - I just never heard anyone refer to Manhattan as a Third World Country in such a non-chalant way. What was I in for? :P
After some other formalities (mugshots, tour of the agency), we were set free for the day, being told carefully to enjoy it while we can. Grabbed some sandwiches with the crew, scuffled around the city doing some essential shopping (shampoo,etc) and then went on to see Michelle and Alicia's hacienda, then Simon and Scott's. Both of which were great and special in their own ways. A&M's place is in a 300+ year old building right in the city centrum while S&S's place sits in an attic loft with exposed beams and a loftspace.
Tired and sick of the spitting rain so headed back to finally finally unpack my clothes. Feel much better going to sleep tonight knowing I won't have to pick and pull through my suitcases tomorrow morning. Back at the agency bright and early to dig into things.
New clean comforter on my bed. Heavy eyelids. Sleep soon.
11:56pm
Started our MAS Quarter Away today at Bureau Pindakaas ad agency. The agency itself sits right on the Herengracht, one of the three original canals city-planned back in the day. The foyer is grand, with red carpet and white marble, a tall red street clock sits juxtaposed on the staircase and stained glass offers an added element to it all.
Gathered in the photo studio upstairs and acquainted ourselves. All did our informal introductions and surveyed our new digs. Joanna, our point person at Pindakaas, started the session introducing herself then going around the room (in true MAS fashion) and introducing ourselves. There are twelve greenhouse students and five porfolio students - totaling 17, a large group. Mix of characters seemed great, with students from Miami, Belgium, Spain, Canada, Germany, Brazil...
Then, entered Peggy, the director of our program and of Pindakaas. Complete with a tight scarf around her neck and a sheath skirt, she commanded the room's attention and proceeded with her own introductions. She then sat and talked to us for a bit - lent some of her feelings about the industry and where it is headed. Emphasized the importance of having our portfolio speak out and distinguish itself from others. Went on to discuss a recent business transaction in New York, describing it as a "third world country" in the way business is conducted there. I couldnt help but wince at that one inside - I just never heard anyone refer to Manhattan as a Third World Country in such a non-chalant way. What was I in for? :P
After some other formalities (mugshots, tour of the agency), we were set free for the day, being told carefully to enjoy it while we can. Grabbed some sandwiches with the crew, scuffled around the city doing some essential shopping (shampoo,etc) and then went on to see Michelle and Alicia's hacienda, then Simon and Scott's. Both of which were great and special in their own ways. A&M's place is in a 300+ year old building right in the city centrum while S&S's place sits in an attic loft with exposed beams and a loftspace.
Tired and sick of the spitting rain so headed back to finally finally unpack my clothes. Feel much better going to sleep tonight knowing I won't have to pick and pull through my suitcases tomorrow morning. Back at the agency bright and early to dig into things.
New clean comforter on my bed. Heavy eyelids. Sleep soon.
Sunday, October 4, 2009
Sunshine in Amsterdam
10.04.09
6:25pm
Slept in a little later today as last night kept me out a little later. Was surprised to see blue skies and sunshine through my window. Let me tell you how much more beautiful this city gets with a few rays of sunshine. Wow. Really, stunning.
Wandered out with P to try to figure out internet situation (or lack thereof) - turns out it is going to be a fairly expensive transaction to get proper internet in our apt. Grr.. Not good for two advertising students. Not good at all.
Met up with AKat (read: Alex, MAS Madrid) in Dam square and ventured on to meet the Madam (read: Michelle) and Eeshk finally on the bustling shopping streets in the city centrum. Continued with the salutations and met the whole crew from MAS Madrid. Miami Ad School was rolling deep through Amsterdam. Two on bikes, the rest on foot.
[[Still debating whether or not to buy a cheap (aka stolen) bike. Its quite a phenomenon here, everyone on bikes. It seems fast and efficient and you get a little bell you get to ding at people... but also seems like a lot of work to keep it locked, maintained, etc. I will see how I get around on my feet this week and then go from there. Got some good insider tips on where to find the cheapest bikes. At the city's public pool believe it or not.]]
Our group rolled down to the Leidseplein where we sat and had a coffee. Some enjoyed a little toke and then we ventured onward to Vondelpark. Amsterdam's Central Park, Vondel was primo. Landscape architecture at its finest - very Frederick Law Olmstead. Wonder who designed it... Ornate bridges, ducks, little cafes where people huddled over warm drinks. Really enjoyed it and plan on running through there regularly (starting tomorrow morning).
Back now regrouping. GOing to meet up with a Facebook friend of a friend, Kenny, that will show me around a bit. Gotta' hand it you, Zuckerberg, another example of the intricate and extensive network that is Facebook.
Cool breeze on my ankles (need warmer, higher socks). Neon lights of the "Melkweg" just switched on. People gathering for the 7pm show at the cinemateque below.
6:25pm
Slept in a little later today as last night kept me out a little later. Was surprised to see blue skies and sunshine through my window. Let me tell you how much more beautiful this city gets with a few rays of sunshine. Wow. Really, stunning.
Wandered out with P to try to figure out internet situation (or lack thereof) - turns out it is going to be a fairly expensive transaction to get proper internet in our apt. Grr.. Not good for two advertising students. Not good at all.
Met up with AKat (read: Alex, MAS Madrid) in Dam square and ventured on to meet the Madam (read: Michelle) and Eeshk finally on the bustling shopping streets in the city centrum. Continued with the salutations and met the whole crew from MAS Madrid. Miami Ad School was rolling deep through Amsterdam. Two on bikes, the rest on foot.
[[Still debating whether or not to buy a cheap (aka stolen) bike. Its quite a phenomenon here, everyone on bikes. It seems fast and efficient and you get a little bell you get to ding at people... but also seems like a lot of work to keep it locked, maintained, etc. I will see how I get around on my feet this week and then go from there. Got some good insider tips on where to find the cheapest bikes. At the city's public pool believe it or not.]]
Our group rolled down to the Leidseplein where we sat and had a coffee. Some enjoyed a little toke and then we ventured onward to Vondelpark. Amsterdam's Central Park, Vondel was primo. Landscape architecture at its finest - very Frederick Law Olmstead. Wonder who designed it... Ornate bridges, ducks, little cafes where people huddled over warm drinks. Really enjoyed it and plan on running through there regularly (starting tomorrow morning).
Back now regrouping. GOing to meet up with a Facebook friend of a friend, Kenny, that will show me around a bit. Gotta' hand it you, Zuckerberg, another example of the intricate and extensive network that is Facebook.
Cool breeze on my ankles (need warmer, higher socks). Neon lights of the "Melkweg" just switched on. People gathering for the 7pm show at the cinemateque below.
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